DAVID BARRERAS has more than 12 years of combined Martial Arts and Fitness experience. He is trained in Combat Hapkido. David has come a long way having grown up with exercise-induced asthma from barely running a half mile to taking 1st Place in NY’s IronworksFe Longcycle Championship in the 20kg longcycle. He will be competing in NY’s WKC Longcycle Championship in the 24kg longcycle. He is certified with ACE/ NASM/ ISCA/ TRX/ AFFA/ & yours truly Kettlebell Concepts. He has an A.S. in Business Administration and is aspiring to open his own martial arts gym catering to those looking at fitness and martial arts not as a vanity solution, but as a way of life!
NATHAN BLAKE graduated Hofstra University with a Bachelors in Science and Dance. After graduating he went on to join a performing arts company by the name of Awakening Dance Theater whose artistic director was Elizabeth Rojha (who was a principal dancer for Alvin Ailey.) He performed around the United States and in Europe for 5 years.Presently he lives in NYC and is a traveling Zumba instructor, teaching Master classes in Japan, South American, Jamaica, Africa, and England.  He also has organized his own Zumba group  called Zumba Team New York or " ZTNY" ZTNY provide fundraisers and charitable events for uplifting and Educating fellow instructor. Thus helping better the fitness community around them.
DAVID BLUMAN is a Certified Personal Trainer & Group Fitness Instructor with ECITS, an ACE Certified Personal Trainer & Continuing Education Provider. He is currently finishing a B.S. in Health and Wellness , has 20 years of training experience, worked in the physical therapy field in therapy exercise and specializes in post-rehab training. He is a Flexibility Technician from MPI in Active Isolated Stretching, Level 1 Kettlebells Instructor, holds 2 Black Belts, a teaching certification in the martial arts, and holds a Powerstrike Impact Kickboxing Certification, was certified through Town Sports Internationals Foundations, and holds a Speed and Power Certification from StrengthPro. David is a NY State Licensed Vocational Teacher and developed curriculum and programs for many organizations. David has taught at National and International Conferences. www.realitypersonaltraining.com

ALEXANDER BODROV is an Internationally Certified Personal / Group Trainer and Kettlebell instructor. He is currently certified by the following organizations: AAAI/ISMA, ISSA, NASM, KBC Level I & II. After years of training and a lifetime sports and activities Alex achieved 1st place in *NYC Kettlebell Long Cycle Championship (2009)* and *SYTYCL* (2010) and holds a National Rank 3 in the Long Cycle and Biathlon in Girevoy Sport. He’s won numerous H-2-H and Heavy Sword Fighting tournaments going all the way back to Mother Russia. Alex’s philosophy; Exercise hard! Exercise Smart!
MYRNA BRADY has more than 16 years of combined Human Resources Management and Fitness experience. She has a B.S. in Music Performance & Education K-12 from Hofstra University and is a SHRM certified Human Resources Generalist. Myrna is a certified personal trainer and group fitness instructor by some of the most recognized fitness certification bodies in the world: ACE, NASM, Spinning®, PHI Pilates, ECITS and the YMCA to name a few. She is a licensed school teacher for the East Coast Instructor Training School, An Instructor Trainer for ACE’s CPR,First Aid, AED program and a Corporate Regional Faculty Instructor for TSI/NYSC.
Rick Collins, JD, CSCS Rick Collins is a lawyer and writer with a background in health and fitness. He is a Certified Strength and Conditioning Specialist (NSCA-CSCS) and a former award-winning bodybuilder and co-owner of a personal training business. A monthly columnist for the internationally circulated Muscular Development magazine and a member of the Editorial Advisory Board of Muscle & Fitness magazine, Rick is a principal in the New York law firm of Collins, McDonald & Gann and legal advisor to the International Federation of Body Builders and the International Society of Sports Nutrition. Rick has integrated his devotion to strength and health into his hectic professional and personal schedule, and has recently coauthored a new book to share his insights and motivate others to reach and maintain “true alpha” excellence in an increasingly “beta” world. The definitive guide to men’s inner and outer top fitness, Alpha Male Challenge is published by Rodale, coauthored with James Villepigue, and is in bookstores everywhere and available online at www.alphamalechallenge.com
ADAM CRONIN is a Partner of KBC, creator of the Level 1 and 2 Instructor Training Courses, and founder of SOMA Fitness & Performance in South Beach. He is a USA Weightlifting Senior Coach, a KMX-PGA Golf Fitness Coach and has backgrounds in motor learning and martial arts. Previously, he served as the National Manager of the Equinox Fitness Training Institute, Adam has taught the KBC Level 1 Instructor training course to over 1000 professionals.
ROGER DABNEY owner of Competitive Edge Karate has over 30 years of experience in martial arts. He reached the rank of black belt at the age of 17 and holds the rank of 7th degree Black Belt in both American Open Style Karate and 5th degree Tae Kwon Do. Among his other accomplishments Kyoshi Dabney has achieved an Amateur Featherweight Kickboxing Championship, was chosen as a member on the 1986 United States Karate Team and a Virginia Welterweight Kickboxing Professional Championship. He was named one of the Top Ten (PKC) Kickboxers in the world in 1994 as a Welterweight and the second ranked (WKKO) Super Middleweight. In 2003, he received the Living Legends Award for Sport Karate. Dabney’s competitive fight team has won over fifteen titles in the last five years including four International titles.
RENEE DIAMOND is the creator of the Diamondfit Method and a leader in fitness education for 30 years; a certified yoga teacher since 1995.  She is a former competitive bodybuilder, runner  and cyclist and works exclusively for Equinox Fitness Clubs of NYC. www.Diamondfit.com
KEN FREIBERG has been in the fitness industry for 30 years. He was a gymnast at age 8, coached gymnastics through the 80's and was a Junior Olympic Gold Medalist on the Still rings in 1988. Ken is a master trainer and holds personal training certifications from NASM, ACSM, NSCA, ISSA, and APEX. He owns Neuromuscular Restoration of New Jersey and is among the elite few of Muscle Activation Techniques Specialists in the country. Ken is the Vice President of Training Development for Trak Fitness Corp. and an Associate Director of TSG (Tony Santomauro Group), a full service health and fitness consulting group. Ken is also a contributing writer for “Club Industry – 5 Steps” series in Club Industry's Fitness Business Pro Magazine. He holds a black belt in Jujitsu and Aikido, and continues as both a student and instructor of Aikido. www.trakfitnesscorp.com
PATRICK GOUDEAU is a NIKE Elite Fitness Athlete, National Academy of Sports Medicine (NASM) certified trainer and one of the most sought-after fitness experts in the world. Known for his unique and innovative approach to movement, the KING of CHOREOGRAPHY? has released 21 highly acclaimed workout DVDs. His challenging, results driven workouts continue to inspire those who are fortunate to experience his passion for health and fitness. Patrick is a former U.S. National Aerobic Champion, celebrity trainer and a featured instructor on “All-Star Workouts,” the popular fitness show from The Discovery Channel and FitTV! www.patrickgfitness.com

EARNEST HUDSON JR. MS, CSCS, CES, PES has been a professional in the fitness industry since 1989. He currently holds a Master of Science in Exercise Science, is a NSCA Certified Strength and Conditioning Specialist, and holds the Corrective Exercise Specialist, and Performance Enhancement Specialist credentials through the National Academy of Sports Medicine (NASM). Mr. Hudson also holds a Level 1 Instructor credential for Kettlebell Concepts (KBC), a Black Belt in Kenpo Karate, is a member of American Mensa International, and is the creator of Anatomatrix Fitness, Inc., a fitness education company specializing in serving the CEU/CEC educational needs of the fitness community. Mr. Hudson is currently a Certification Specialist/Lecturer for the Aerobics and Fitness Association of America (AFAA), specializing in the Personal Fitness Trainer (PFTv3) Certification course. Mr. Hudson believes that Personal Training should be an academically based endeavor, requiring at least a Baccalaureate Degree. www.anatomatrix.com
PAUL KATAMI is a nationally and internationally known fitness expert who began his professional fitness career at age 19 after making life changing decisions about nutrition and exercise transforming his own body. Since then Paul has strived to become a fitness expert that can share the benefits of a healthy lifestyle by teaching the most up to date, exciting, and effective classes, weight training, and healthy lifestyle techniques. Paul has brought his Katami techniques to Hollywood’s hottest gyms, Hollywood Executives, actors, models, athletes, succesful infomerical products, in-home exercisers, and more. Equinox, Crunch, Sport’s Club Los Angeles, UCLA Athletics and Fitness, and Gold’s Gyms are just a few of the hot spots that have featured Katami. www.paulkatami.com
LORNA KLEIDMAN is a two-time Girevoy Sport World Champion as well as the first American to achieve the title of International Master of Kettlebell Sport and is the American record holder for the women’s 16kg Jerk. Prior to becoming a competitive athlete and trainer, Lorna obtained a licensed in massage therapy became certified in ART (Active Release Technique), working with clients ranging from professional athletes as well as teenagers and the elderly. Lorna’s first book, Body Sculpting with Kettlebells for Women. Her DVD series will be released in late 2010. Lorna has been featured in the NY Times, on FOX’s Good Day NY, Eyewitness News and as a fitness model for numerous gyms throughout Manhattan.  She has presented for Reebok Sports Club, Equinox and Kettlebell Concepts just to name a few.  Lorna’s recently published her  first book, Body Sculpting with Kettlebells for Women and her DVD series will be released in late 2010 Lorna offers kettlebell fitness classes as well as private training sessions in Manhattan for all levels – beginners through competitors. Lorna teachers certifications through the Russian Kettlebell Academy and Kettlebell Concepts and fitness certifications through AFAA and NASM. http://mvpkettlebells.com

SHIR KONAS CSCS, is an internationally experienced martial arts and fitness coach, Everlast boxing instructor, certified strength and conditioning specialist, Kettlebell instructor and editor-in-chief/contributing writer for Better Human...Better Fighter Magazine – an online magazine providing educational and inspirational resources to athletes, fighters training for competition, and martial arts and fitness enthusiasts. Born and raised in Israel, she served in the Israeli Defense Forces. She has trained with top schools of dance (the Royal Academy of Dance graduate) and martial arts (Chinese Kung-Fu, Wu-Su Association) and holds a second degree instructor rank in Kung-Fu. She represents brands such as Everlast and Kettlebell Concepts, and makes appearances in fitness videos, TV spots, fitness commercials and martial arts exhibitions. In 2006 she won the gold medal in the regional Kung-Fu Championships (Northeast USA). Shir currently teaches classes that she designed at several exclusive fitness facilities, and trains upcoming fighters at New York City’s Chinese Kung-Fu, Wu-Su Association. Her classes incorporate agility, plyometrics, strength and speed training as well as martial arts and boxing technique, heavy bag and mitt work, long choreographed combat combinations that challenge the mind as well as the body, military-style functional training and calisthenics, classic weightlifting and much more. She also trains clients in private, and offers personal and small group Kettlebell instruction. For more information, please visit www.betterhumanfitness.com.

BUDDY LEE is a former U.S. Olympic wrestler, a 1992 Olympian in Greco Roman wrestling and a 20 times National Champion in 3 different styles of wrestling. He is the author of Jump Rope Training (Human Kinetics, 2002) and president of the Alexandria, Virginia-based Jump Rope Technology Inc., which manufactures Hyperformance Jump Ropes and trains both professional and amateur athletes, including competitors in 25 different Olympic sports. He has fashioned a worldwide reputation with his incredible jump rope skills putting on exhibitions for presidents and world leaders. www.buddyleejumpropes.com
YVES MACO is a graduate of a four year scholarship program from the prestigious dance school at Hofstra University. Yves was an adjunct professor at Suffolk Community College from 2002-2004 where he taught Modern Dance and Hip-Hop. Yves also taught master classes in such educational venues as Hofstra University, Nassau Community College, Suffolk Community College, John Dewey High School, Huntington High School and Hempstead Middle School. He was a resident dance teacher at Huntington High School and John Dewey High School from 2006-2008. Yves has been a trailblazer in the fusion of technical dance and fitness. He combines his Haitian Caribbean heritage and movements with the disciplines of formal dance to create a hybrid called ‘Dance Fusion’. Yves is an AFAA certified group fitness instructor and personal trainer. He teaches Kickboxing, Multi- groove, Dance and Strength Training classes at several health clubs in the Tri-State area such as Equinox, Life Fitness and SportTime.
VINCENT METZO MA, LMT, CSCS  is the Dean of the Exercise Science/Advanced Personal Training Program at the Swedish Institute College of Health Sciences. He is also the Chairman of the Science Department at the Swedish Institute and the Director of the Your BodyWorks Personal Training and Massage Therapy Program at H&D Physical Therapy in New York City. Vincent’s dance, theatre, and acrobatics background lead him to choose exercise science and education as a career. Vincent is the creator of the FCES (Flexibility and Corrective Exercise Specialist), Focus on Flexibility and Periodization of Sports Massage workshops, is a Senior Instructor for Kettlebell Concepts  teaching their Level 1 Instructor Trainings, and is currently working on the “Low-Tech, High-Effect Physical Culture Workout” workshop and training which teaches trainers to program using body weight, dumbbell, kettlebell, sandbag, rings, ropes and pull up bars to help clients learn body management and move better. www.physicalculturepress.com
ANGIE MILLER, MS is a national presenter and multifaceted fitness professional. A former teacher and counselor, she creatively blends principles from psychology and education to empower individuals and build communities through her teaching. Angie is a Master Trainer for BOSU, an ACE and AFAA Continuing Education Provider, and a Certification Specialist for AFAA. She is star and creator of two fitness DVD’s, Core and Strength Fusion and Kettlebell Bootcamp. A published writer, Angie holds a Bachelor’s Degree in Education and a Master’s Degree in Counseling. She is an NASM and AFAA Certified Personal Trainer, and an ACE and AFAA Certified Instructor. www.angiemillerfitness.com
DAVID MORGAN has a Masters Degree in Health and Exercise Physiology. Additionally he is credentialed with CSCS “D” which is Certified Strength and Conditioning Specialist, with Distinction and National Strength and Conditioning Assoc. Certified Personal Trainer with Distinction. Dave is also a Senior Kettlebell Instructor with KBC and a WKC Fitness Trainer. Dave is President/Owner of Enhanced Fitness and Performance Inc. Dave coached wrestling for 36 yrs at Maple Ht's High School, one of Ohio’s premier Wrestling programs. Dave also has coached Football, Cross-country and Track and Field. Dave was also a nationally ranked Masters Track and Field athlete and a competitive power lifter. Dave has coached hundreds of successful High School athletes in all of those sports, many going on to be outstanding competitors in college-including ALL-AMERICANS in all 3 NCAA Divisions. www.enhancedfp.com

ANTHONY MUSEMICI is a Master Instructor for the Spinning program, Anthony Musemici is the founder of AMFit personal training, a home training business based out of Queens NY. He is an ACE, AFAA and NASM certified personal trainer as well as a former amateur competitive cyclist. Anthony has been in the fitness industry for 12 years and has trained athletes of every age. As a Master Instructor, Anthony has presented workshops and trainings all over the country as well on a national level at the World Spinning and Sports Conference (WSSC)
YURI PETUNOV became a fitness specialist and strength trainer in 2001. He has a four year physical education degree, FMS/SFMA (Functional Movement Screening) Certification . KBC Advanced Certification. ISSA CTF(International Sports Sciences Association) ,WFF ( World Fitness Federation) Certified. He became a bodybuilder at 17 year old, and in four years of training he achieved  1st  place in the European Championship,  2nd place in the World Championship, and had won numerous international championships (Latvia, Lithuania, Estonia, Russia, Germany). After moving to the United States Yuri continues to help people achieve the results they desire, applying his knowledge and professional experience. Less than a year ago he began training in Brazilian Jiu-Jitsu and so far has won the  Renzo Gracie Invitational  ( 2009) , NAGA (National Grappling Association)  (11/14/09), placed 3rd   and  2nd in NAGA (7/27/09 and 2/6/10 respectively). He continues to further broaden his knowledge by participating in and creating various seminars and workshops and applying this knowledge and experience to benefit his clientele.

KELI ROBERTS is the recipient of the 2003 IDEA International Fitness Instructor of the year award and a spokesperson for the American Council on Exercise. Known world wide for her award winning videos, books and training seminars, she specializes in strength and stability training, group exercise, personal training and motivation. Keli holds certifications from ACSM HFI, AFAA, ACE Group Fitness and ACE Gold Personal Trainer. Keli is also a BOSU Developmental Team Member, a Master Trainer for the Schwinn Cycling program, KettleBells Concepts sponsored athlete and a Body Bar Master Trainer. Keli is a 2007 inductee into the National Fitness Hall of Fame. She teaches classes and is a tier-three personal trainer at Equinox in Pasadena, California. www.keliroberts.com
DAVID SANDLER MS, CSCS*D, CCS, HFD is the President and Co-Founder of StrengthPro Inc. He is a doctoral candidate at the University of Miami where he was the former Assistant Strength and Conditioning Coach and head of Baseball during their 1999 National Championship season. David has been a strength and conditioning consultant for more than 18 years. He has presented more than 230 international, national and regional lectures with organizations such as the NSCA, ACSM, AAHPERD, IFPA, SWIS, ECA and SCW Fitness. Sandler has authored or co-authored 5 books: Sports Power,Weight Training Fundamentals, The Resistance Band Workout Book,Plyo Power, and Strength Training Everyone. David has published more than 20 scientific abstracts and articles and more than 75 articles in power and strength training for various magazines and literature. David is the Chairman of The Arnold Strength Training Summit at the Arnold Classic. Sandler is a faculty member and recipient of the Faculty of the Year Award in 2005 for the International Fitness Professionals Association (IFPA). Additionally he regularly serves in a developmental capacity for other top fitness organizations as well as working closely with equipment manufacturers such as CorMax, ProSpot, and Vortex to help develop better ways to exercise. Sandler has been working with Base Productions, a Washington DC and Los Angeles based production company on the critically acclaimed series Fight Science and Naked Science with National Geographic and Sports Science for Fox Sports. He is a consultant and member of the advisory board for Muscle and Fitness Magazine and the Performance Training Journal of the NSCA. He was a former powerlifter and focuses his research in strength and power development. www.strengthpro.com  www.theippa.org
GREG SIMS A native of Raleigh, NC, Greg holds a Business Finance degree from Liberty University. Formerly the Corporate Aerobic Director for SPA Health Clubs, he managed over 250 instructors and seven Aerobic Coordinators. Besides being a choreographer for charitable organizations Greg has worked as a Master Trainer for national certification companies and has been a presenter at Sara City Mania conventions, DCAC and AAAI conventions. He is a premier presenter for IFTA and in 1998 he signed with Esteem Modeling and Talent Agency to do print and commercial work. With over 14 years of experience, Greg is certified by ACE, AFAA, IFTA, AEA, PACE, and Cycle Reebok certified along with being a Gliding Master Trainer. Greg is featured in 25 of IFTA's videos and has been in a national video infomercial. Greg traveled to China in 2004 for an IFTA Tour and promotion of the Poweride Cycle. His expertise and enthusiasm makes his presentations well received everywhere as he presents almost every weekend of the year.

STEW SMITH is a graduate of the U.S. Naval Academy, a former Navy SEAL Lieutenant and author of several fitness and self defense books such as The Complete Guide to Navy SEAL Fitness, Maximum Fitness, The Special Ops Workouts, and SWAT Fitness. Stew holds the NSCA CSCS and as a military fitness trainer .He has trained thousands of students for NAVY SEAL, Special Forces, SWAT, FBI, ERT and many other law enforcement professions. Stew has written more than 400 articles and 40 eBooks at Military.com, NavySEALs.com and PoliceLink.com. He is a consultant and presenter with the government in the area of troop physical development. He has appeared on many television shows such as: The National Geographic Channels – “Fight Science” and in several newspaper and magazine features.
MARIA SOLLON-Scally MS, CSCSholds a Masters Degree in Performance Enhancement/ Injury Prevention and Kinesiology. She has obtained numerous certifications in various areas of fitness and is a national conference presenter. Maria specializes in Pilates, Performance Coaching, and Corrective Exercise Techniques. She is a Master Trainer for EFI, Resist-a-Ball, and uses dynamic creativity throughout South Florida
DR. EMILY SPLICHAL, DPM, MPH, CPT is a graduate of the New York College of Podiatric Medicine in New York City and a Certified Exercise Specialist. Splichal has been actively involved in both conducting exercise research and presenting at various medical and public health conferences. For the past eight years, Splichal has been active in the fitness industry promoting the importance of exercise in combating aging and diabetes. Splichal is an ACSM Certified Exercise Specialist an NASM Certified Personal Trainer; as well as a Johnny G Certified spin instructor and AFAA group fitness instructor. www.vcoreworkout.com
JIM STOPPANI PHD. received his doctorate in exercise physiology with a minor in biochemistry from the University of Connecticut. Following graduation, he served as a postdoctoral research fellow in the prestigious John B. Pierce Laboratory and Department of Cellular and Molecular Physiology at Yale University School of Medicine, where he investigated the effects of diet and exercise on gene regulation in muscle tissue. He was awarded the Gatorade Beginning Investigator in Exercise Science Award in 2002 by the American Physiological Society. Currently, he serves as senior science editor for Muscle & Fitness, Muscle & Fitness Hers and Flex magazines and is the host of the popular online training and nutrition video series Muscle & Fitness Raw! at muscleandfitness.com. He has written thousands of articles on exercise, nutrition and health and is author of the book Encyclopedia of Muscle & Strength (Human Kinetics, 2006), co-author of the book Stronger Arms & Upper Body (Human Kinetics, 2008), co-author of the book LL Cool J’s Platinum 360 Diet and Lifestyle (Rodale, 2010), co-author of the chapter “Nutritional Needs of Strength/Power Athletes” in the textbook Essentials of Sports Nutrition and Supplements (Humana Press, 2008), and contributor to Mario Lopez’s Knockout Fitness (Rodale, 2008). Dr. Stoppani has appeared on the NBC television show Extra as an Extra LifeChanger and as a science expert on the Spike television shows Jesse James is a Dead Man and MANswers. He also holds a brown belt in the martial art of Shaolin Kempo.

PETE TRAPANI is the Owner & Operator of 360 Fitness For Life & Health, LLC. Pete is a Certified Strength and Conditioning Specialist (CSCS), a Certified Personal Trainer (NSCA – CPT) from the NSCA, a (USAT) United States Triathlon Level One Triathlon Coach, a KBC Level One Instructor and PE4life instructor. He is a graduate of Washington University in St. Louis and a U.S. Army veteran.
 He has trained athletes and sports teams at various levels and has personal trained hundreds of clients. He has been hired as a consultant to develop programming for the YMCA, schools, and independent gym owners in the Midwest. He has presented at USAT Level One Clinics on the topics such of “Periodization” and “How to Start Triathlon Coaching Business”.  He is a presenter and speaks to audiences on various topics in the fitness industry such as movement, exercise, running, body-weight training, and the brain exercise connection.  Pete’s current focus is on creating brain-based movement programs that include unstructured and structured physical activity in order to raise academic scores and improve behavior in our schools.

JAMES VILLEPIGUE is an International Best Selling Author of over 22 books. Over the last 8 years, he has built one of the most successful fitness book franchises in history.  He has been involved in the health and fitness industries for over 17 years. With close to one million copies of James’ books sold, he has helped many hundreds of thousands of people throughout the world—of all ages and from all walks of life—achieve extraordinary results to their body’s & their lives. James is most passionate about sharing his mastery of getting people in their absolute best shape. James has appeared on Regis & Kelly Live, The Maury Show and many other TV and radio shows. In addition to his books, he has written for national magazines like Fitness, Women's World, Muscle-Mag, Oxygen, Cosmopolitan, Self and Marie Claire. James earned degrees from the New York College of Health Professions and Hofstra University, and is a graduate of the highly acclaimed Institute for Professional Empowerment Life/Business Coaching. He is Nationally Certified as a Certified Strength and Conditioning Specialist (CSCS©), under The NSCA (National Strength and Conditioning Association), a certified personal trainer with ACE (American Council on Exercise), ISSA (The International Sports Science Association) and the NBFE (National Board of Fitness Examiners). www.alphamalechallenge.com

JOHN J WOOLDRIDGE  has a BFA, MBA and is certified by the following organizations: NASM, NSCS, ACSM, ACE, AFAA, ECITS, Pilates Sports Center Master Trainer, IMX Pilates Master Trainer in Floor and Reformer and Schwinn, Spinning Indoor Cycing. John Jay is an international presenter to fitness organizations and equipment companies. He has been a Manager and held corporate positions in the top US Fitness Companies. As a Host and Fitness consultant he has been a host and correspondent on Reality TV, Instructional Videos and Marketing pieces. He has been involved as a Specialist/Consultant to Fitness and Health Industry. As a Trainer John has worked with Three Olympics teams, Professional Teams. Movie, TV and Broadway Celebrities and Pre/Post Operative Rehabilitation clientele. John’s Philosophy: The three most important ingredients in reaching your goals are motivation, persistence and desire